Loading comparison
COMPARE/VIDEO CREATION/LUMEN5 · PICTORY
VIDEO CREATION · HEAD TO HEAD● YOU PICK THE WINNER
Lumen5vsPictory
Two tools. Verified data. Side by side. Everything on this page is vendor-sourced and dated. We don't pick a winner. That's your call. Use the Lens to apply your own criteria.
Lumen5
Starts at$29/mo
Free planYes
Plans5 tiers
Features6 features
Integrations7 native
PlatformsWeb · API
MCP serverNo
Pictory
Starts at$29/mo
Free planNo
Plans4 tiers
Features8 features
Integrations3 native
PlatformsWeb
MCP serverNo
● THE LENS · YOUR COMPARISON · YOUR WINNER
Build the lens. Watch it lean.
Your criteria. Your weighting. Your verdict. Pick your axes and watch the data respond. You decide what's best for you, not us.
PRESETS
Based on your selections, the data leans this way, scroll down to read more.
AXES · 8 · PICK ANY
ALL TOOLS UPDATED 2026.04.30
CAPABILITIES
Where they overlap, where they don't
Functional roles from both tools, split by coverage. The corners are where the two tools become different products.
Only Lumen5Roles covered exclusively by this tool.
0- —
Both3 of 5 roles in the verified union.
3- Video Generator
- Content Repurposer
- Video Editor
Only PictoryRoles covered exclusively by this tool.
2- Video Captioner
- Clip Generator
ROLE COVERAGE···
PLAN LADDER
Every plan, mapped to one ladder
Both tools laid out by ascending monthly cost. Expand any plan to see what's included.
AT A GLANCE
More comparable fields
Every data point from both tools, side by side. Nothing hidden, nothing weighted.
FACT
Category
Video Creation
Video Creation
Starting Price
$29/mo
$29/mo
Pricing Model
Freemium
Paid
Plans
5 tiers
4 tiers
Free Plan
Yes
No
Free Trial
No
Yes
Platforms
Web · API
Web
Top Features
6 features
8 features
Integrations
7 native
3 native
Public API
No
Yes
Webhooks (In)
No
No
INTEGRATIONS · 10 TOOLS
Integrations from both tools, side by side
Integrations sourced from each tool's own documentation. Where both tools connect to the same app, you see it once. The rest shows where their ecosystems diverge.
BOTH0
7
3UNION10
INTEGRATION
NOTES
Acquia
✓
—
Connect Acquia DAM with Lumen5 to turn approved brand assets into on-brand videos from your DAM library.
Brandfolder
✓
—
Connect Brandfolder with Lumen5 to transform approved assets into on-brand videos within your digital asset library.
Bynder
✓
—
Connect Bynder with Lumen5 to turn approved assets into polished, on-brand videos from your centralized digital asset library.
DEEP READ
What it does
Features and capabilities sourced from each tool's own documentation, structured for comparison.
Lumen5
TOP FEATURES · 6
F01
AI Content RepurposingaiConverts blogs and articles to video automatically, detecting key points and matching them with relevant visuals from the media library.
F02
Fast Video ProductionperformanceReduces creation time from weeks to hours with AI-driven scene selection, caption generation, and automated layout — no scriptwriting required.
F03
Branded Video TemplatestemplateApply custom colors, fonts, and brand assets to ensure all videos align with organizational visual identity across every creator and project.
F04
Drag-and-Drop EditoreditingDrag-and-drop interface lets users build and customize videos without design or video production experience.
F05
Enterprise Brand ControlssettingsCentralized brand governance tools ensure visual consistency across all creators in an organization, with locked templates and approved asset libraries.
F06
Multi-Language Video SupportlanguageSupports 35+ languages for global teams creating localized video content for international audiences.
Pictory
TOP FEATURES · 8
F01
Text and Script to VideoaiConverts written content into videos by selecting visuals, building scenes, and adding AI voices.
F02
Blog and URL to VideocloudTransforms web content into videos with one click by extracting key points and matching visuals.
F03
AI Video EditoreditingAllows text-based editing to remove silences, trim filler words, and add captions or music.
F04
Auto CaptionstextGenerates accurate captions automatically at no extra cost.
F05
AI AvatarsusersCreates videos with AI presenters delivering scripts; listed as launching soon.
F06
Long Video to HighlightsvideoExtracts short summary videos from long-form content like webinars.
WHO IT'S FOR
Who each tool is built for
Use cases and fit tags from each tool's own positioning. Match these to your context, not their marketing.
marketerReuse existing blog and article content by transforming text into video for social platforms without video production expertise.
teamOrganizations create on-brand employee announcements and training videos quickly with consistent templates and branding.
educationL&D teams scale training video production across global teams with automatic multi-language translation and branded templates.
marketerContent teams repurpose existing blog posts and articles into YouTube, TikTok, and LinkedIn videos. The tool extracts key points, sources visuals, and applies brand styling, multiplying content ROI without requiring dedicated video staff.
educationEducators and L&D teams convert training decks and course materials into fully narrated instructional videos with slide syncing and transitions, eliminating weeks of manual editing.
creatorPodcasters and webinar hosts automatically create 60-90 second highlight reels from hour-long recordings for social promotion without manual editing work.
KEEP COMPARING
Related comparisons
Other head-to-heads featuring one of these tools.
● FINAL READ · YOUR WINNERYou've seen the data.
You've seen the data.
The decision is yours.
Stackology doesn't review tools. We source, structure, and map them, and hand you the lens. See what fits, build a stack around it, and ship.
No editorial winner. No sponsored placement. No weighted score. The same dataset feeds every comparison page, the canvas, and the stack builder.