Loading comparison
COMPARE/VIDEO CREATION/INVIDEO · SUBMAGIC
VIDEO CREATION · HEAD TO HEAD● YOU PICK THE WINNER
InVideovsSubmagic
Two tools. Verified data. Side by side. Everything on this page is vendor-sourced and dated. We don't pick a winner. That's your call. Use the Lens to apply your own criteria.
InVideo
Starts at$17/mo
Free planYes
Plans8 tiers
Features8 features
Integrations7 native
PlatformsWeb · iOS · Android
MCP serverNo
Submagic
Starts at$19/mo
Free planNo
Plans7 tiers
Features9 features
Integrations4 native
PlatformsWeb · API
MCP serverNo
● THE LENS · YOUR COMPARISON · YOUR WINNER
Build the lens. Watch it lean.
Your criteria. Your weighting. Your verdict. Pick your axes and watch the data respond. You decide what's best for you, not us.
PRESETS
Based on your selections, the data leans this way, scroll down to read more.
AXES · 7 · PICK ANY
ALL TOOLS UPDATED 2026.04.30
CAPABILITIES
Where they overlap, where they don't
Functional roles from both tools, split by coverage. The corners are where the two tools become different products.
Only InVideoRoles covered exclusively by this tool.
4- Video Generator
- Avatar Video Creator
- Voice Cloner
- Voiceover Generator
Both1 of 12 roles in the verified union.
1- Video Editor
Only SubmagicRoles covered exclusively by this tool.
7- Clip Generator
- Video Captioner
- Video Transcriber
- Video Publisher
- Audio Transcriber
- Content Repurposer
- Social Media Publisher
ROLE COVERAGE···
PLAN LADDER
Every plan, mapped to one ladder
Both tools laid out by ascending monthly cost. Expand any plan to see what's included.
AT A GLANCE
More comparable fields
Every data point from both tools, side by side. Nothing hidden, nothing weighted.
FACT
Category
Video Creation
Video Creation
Starting Price
$17/mo
$19/mo
Pricing Model
Freemium
Freemium
Plans
8 tiers
7 tiers
Free Plan
Yes
No
Free Trial
No
Yes
Platforms
Web · iOS · Android
Web · API
Top Features
8 features
9 features
Integrations
7 native
4 native
Public API
No
Yes
Webhooks (In)
No
No
INTEGRATIONS · 10 TOOLS
Integrations from both tools, side by side
Integrations sourced from each tool's own documentation. Where both tools connect to the same app, you see it once. The rest shows where their ecosystems diverge.
BOTH1
6
3UNION10
INTEGRATION
NOTES
TikTok
✓export
✓
Both. Create and publish platform-optimised videos for TikTok directly from the InVideo AI workspace.
ElevenLabs
✓
—
ElevenLabs AI audio and music generation available as a named model within the InVideo AI platform for voiceover and audio production.
Facebook
✓export
—
DEEP READ
What it does
Features and capabilities sourced from each tool's own documentation, structured for comparison.
InVideo
TOP FEATURES · 8
F01
AI Video Generator from Text PromptsaiConvert a single sentence into a complete video with script generation, AI visuals, voiceovers in 50+ languages, captions, and royalty-free music. Output is publish-ready with no editing required.
F02
Magic Box Text EditingeditingEdit any video using plain English commands. Say 'remove the intro', 'change to a British accent', or 'make it faster' and the platform executes edits without a timeline interface.
F03
200+ AI Models in One InterfaceaiAccess Veo 3.1, Sora 2, Kling 3, ElevenLabs, Minimax and other frontier models from a single workspace. Switch between models by specifying which to use in your prompt without creating separate accounts.
F04
AI Script WritingtextAuto-generate video scripts from a topic with platform-specific length and tone optimisation. Saves hours of writing before production begins.
F05
Realistic AI VoiceoversaudioAdd human-sounding voiceovers in 50+ languages with emotion modulation, allowing brands to localise content without recording sessions.
F06
AI Avatars and Voice CloningusersCreate digital avatars and clone voices for scalable personalised videos. Avatar counts scale with plan tiers (4 avatars on Plus, 16 on Max, 40 on Generative, 200+ on Elite).
Submagic
TOP FEATURES · 9
F01
AI Captions and Subtitle Generatortext48+ languages with 99% accuracy and animated caption options for engaging, accessible video content.
F02
AI B-Roll GeneratorvideoAuto-imports stock footage and user videos, with controls over frequency and placement. Adds visual variety to talking-head content automatically.
F03
Smart Trim and Silence RemovaleditingAutomatically removes filler words and bad takes in 3 speed modes. Reduces manual editing time for interview and presentation videos.
F04
AI Auto-ZoomperformanceMultiple zoom styles including fast zoom, crash zoom, smooth, expo, and linear. Dynamically reframes footage to emphasize key moments.
F05
AI Eye Contact CorrectionaiSingle-click fix for talking-head videos where the speaker is looking at notes or a second monitor instead of the camera. Corrects eye direction automatically.
F06
AI Video TranslationlanguageAuto-translates captions to 100+ languages, enabling creators to reach global audiences without manual subtitle creation.
WHO IT'S FOR
Who each tool is built for
Use cases and fit tags from each tool's own positioning. Match these to your context, not their marketing.
marketerMarketing teams use InVideo AI to generate testing variations of ad creative at speed. Teams can produce 10+ ad angles in an afternoon, test across TikTok, Instagram, and Facebook, and analyse which resonates before committing production budget. The 200+ model library lets teams test different visual styles for the same message, accelerating creative optimisation cycles.
creatorCreators produce daily content for YouTube, TikTok, Instagram, and Facebook from a single prompt. InVideo AI handles scripting, visuals, voiceover, captions, and format-optimisation for each platform automatically.
creatorBrands and creators use AI avatars and voice cloning to generate UGC-style product videos at scale. A single creative brief generates 50+ video variations with different avatars, tones, and scripts, enabling brands to test which persona resonates with their audience without hiring actors or studios.
creatorSocial media managers create TikTok and Instagram Reels daily using auto-captions and direct publishing. Automated captioning, trimming, and optimization replace manual editing for each video.
teamAgencies convert long-form podcasts and streams to short-form clips automatically with Magic Clips. Single recordings become multiple platform-native assets without manual editing work for each clip.
KEEP COMPARING
Related comparisons
Other head-to-heads featuring one of these tools.
BROADEN THE SHORTLIST
Alternatives to consider
Other tools in this space, linked to their full profiles.
● FINAL READ · YOUR WINNERYou've seen the data.
You've seen the data.
The decision is yours.
Stackology doesn't review tools. We source, structure, and map them, and hand you the lens. See what fits, build a stack around it, and ship.
No editorial winner. No sponsored placement. No weighted score. The same dataset feeds every comparison page, the canvas, and the stack builder.