Submagic
Turn raw footage into captioned short-form videos automatically
Best for
Content creators producing daily TikTok and Instagram Reels, social media teams repurposing long-form content, agencies automating video editing at scale
Platforms
Web · API
Starting price
$19/mo
We may earn a commission if you subscribe. No extra cost to you.
Pricing model
Freemium
From $19/mo
Platforms
Web · API
Free plan
Free Plan
Integrations
4
3 native · 1 api
Updated
2026.04.30
Pricing
Plans and pricing
Free
Anyone wanting to try Submagic at no cost
Free
- +3 videos/month
- +200MB & 1min30 max
- +Submagic watermark
- +Starter templates
- +Free stock media
Starter
Individuals getting started with short-form video
$19/month
- +15 videos/month
- +Max 2 min/video
- +1080p 30FPS
- +Auto captions AI
- +Standard b-rolls
- +Text-based trimming
- +No watermark
- +API & integrations (10min/mo)
Most popular
Starter + Magic Clips
Individuals who want automated long-to-short clip generation included
$38/month
- +Everything in Starter
- +Unlimited clips from long videos with AI
- +Magic Clips add-on included
Pro
Professionals who need more output, quality, and AI tools
$39/month
- +Everything in Starter
- +40 videos/month
- +Max 5 min/video
- +1080p & 2K
- +Storyblocks B-rolls & audio
- +AI hook titles
- +AI clean audio
- +AI remove bad takes & silences
- +AI translate captions
- +Brand kit
- +Publish to TikTok, YouTube, Instagram
Business + API
Teams scaling video production
$69/month
- +Everything in Pro
- +100 videos/month
- +Max 30 min/video
- +4K 60FPS
- +Create 10 custom templates
- +Logos & brand assets
- +Custom words dictionary
- +Priority support & rendering
- +API & integrations (100min/mo)
Custom
Large teams with custom usage, team size, and API requirements
Contact
- +Custom videos/month
- +Custom minutes/video
- +Custom members
- +Custom Magic Clips limits
- +Unlimited custom templates
- +Custom API limits
- +Dedicated customer success
- +Advanced security and SSO
Plan 7
Any plan subscriber wanting automated long-to-short clip generation
Contact
- +Unlimited clips from long videos with AI
- +Available on top of any paid plan
Free
Anyone wanting to try Submagic at no cost
Free
- +3 videos/month
- +200MB & 1min30 max
- +Submagic watermark
- +Starter templates
- +Free stock media
Starter
Individuals getting started with short-form video
$19/month
- +15 videos/month
- +Max 2 min/video
- +1080p 30FPS
- +Auto captions AI
- +Standard b-rolls
- +Text-based trimming
- +No watermark
- +API & integrations (10min/mo)
Most popular
Starter + Magic Clips
Individuals who want automated long-to-short clip generation included
$38/month
- +Everything in Starter
- +Unlimited clips from long videos with AI
- +Magic Clips add-on included
Pro
Professionals who need more output, quality, and AI tools
$39/month
- +Everything in Starter
- +40 videos/month
- +Max 5 min/video
- +1080p & 2K
- +Storyblocks B-rolls & audio
- +AI hook titles
- +AI clean audio
- +AI remove bad takes & silences
- +AI translate captions
- +Brand kit
- +Publish to TikTok, YouTube, Instagram
Business + API
Teams scaling video production
$69/month
- +Everything in Pro
- +100 videos/month
- +Max 30 min/video
- +4K 60FPS
- +Create 10 custom templates
- +Logos & brand assets
- +Custom words dictionary
- +Priority support & rendering
- +API & integrations (100min/mo)
Custom
Large teams with custom usage, team size, and API requirements
Contact
- +Custom videos/month
- +Custom minutes/video
- +Custom members
- +Custom Magic Clips limits
- +Unlimited custom templates
- +Custom API limits
- +Dedicated customer success
- +Advanced security and SSO
Plan 7
Any plan subscriber wanting automated long-to-short clip generation
Contact
- +Unlimited clips from long videos with AI
- +Available on top of any paid plan
Updated · 2026.04.30Plans and prices can change. Always check the vendor's site for the latest.
Things to check
What stands out. What to look into.
We flagged capabilities that look strong and areas worth a closer look. These are not verdicts. Check anything that matters to your use case directly with the vendor.
+Looks strong4
−Worth checking3
Features · 9
Features and capabilities.
A snapshot of what this tool does, based on what the vendor publishes. Enough to know if it is worth a closer look.
Integrations · 4
What it connects to.
Connections we have found available for this tool. Not exhaustive, integrations change. Check the vendor's site for the full list.
Native · OAuth3
TikTok
Instagram Reels
YouTube Shorts
API1
Video Editing API
Use cases · 5
Ways people use it.
A few examples of how this tool gets used. Not a complete picture, there are plenty more.
Alternatives
If Submagic isn't right for you.
Other tools in the same category worth considering.
Descript
Edit video and audio by editing the transcript
A direct competitor providing text-based video and podcast editing, AI captions, clip creation, eye contact correction, voice cloning, and screen recording — targeting both short-form and long-form video creators.
$24/moOpen →
OpusClip
AI video clipper for repurposing long-form content
A direct competitor focused on AI-powered long-to-short video clipping with animated captions, AI reframe, B-roll, and social scheduling — overlapping with Submagic's Magic Clips and caption features.
$29/moOpen →
Ready to try it
Visit Submagic.
Pricing confirmed 2026.04.30. We may earn a commission if you subscribe. No extra cost to you.
Common questions
Frequently asked about Submagic
Does Submagic have a free plan?
Yes, Submagic has a free plan available.
How much does Submagic cost?
Submagic plans start from $19/mo. 7 pricing tiers are available.
What does Submagic integrate with?
Based on vendor documentation, Submagic connects with TikTok, Instagram Reels, YouTube Shorts, Video Editing API. Check the vendor's site for the complete list.
What platforms does Submagic support?
Submagic is available on Web, API.
MethodologyFull methodology →